Considerations for Expanding in the Japanese Orthopaedic Market
Companies often treat the Japanese market as an afterthought-after they're established in the U.S. and Europe, they'll decide what it takes to enter Japan. But as the U.S. market shifts to value-based care and as hospitals consolidate suppliers, and as the EU implements the stricter Medical Device Regulation, the Japanese market may look more attractive. Jan 25, 2019