ASC Opportunity Extends Beyond Traditional Product Portfolio

The differences between the hospital and ASC setting are vast and present a learning curve for those managing, operating in and selling to outpatient centers. However, the growth opportunity connected to ASCs is significant for those companies that examine the big picture and build foundational relationships.

AI is the Next Great Advancement in Orthopedic Technology

How is artificial intelligence shaping orthopedic technology? While the timeline for broader acceptance of AI in orthopedics is uncertain, its vast scope and power are already making an indelible impact.

Your Orthopedic Surgeons Face a Host of New Obstacles

Device companies need to understand that the surgeons they serve are on the cusp of significant change.