3 Trends Shaped by Orthopaedics’ Focus on Value

“Value” is one of the biggest buzzwords in the healthcare industry today. Commentators have pointed their fingers right and left at potential bastions of low-value care. Whether it’s due to inflexible industry structure, the expense of funding innovative devices and methods, opaque pricing options, over-diagnosis, the push for volume over...

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Steve Lichtenthal is Vice President of Business Development at the Orthopaedic Implant Company. Since joining OIC in 2012, Mr. Lichtenthal has been integral in helping OIC grow from startup to a formidable force in the industry. Prior to joining the team, he worked in various sales and management positions in both startup and Fortune 100 companies, including Standard and Poor’s, Bloomberg and Pivot, Inc. His experience is marked by a track record of success in launching new products, managing sales teams, and an affinity for increasing market share.

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