The differences between the hospital and ASC setting are vast and present a learning curve for those managing, operating in and selling to outpatient centers. However, the growth opportunity connected to ASCs is significant for those companies that examine the big picture and build foundational relationships.
As businesses mature and seek to expand, exporting may become a viable option. Introducing new or existing products to other locations seems like an obvious step for companies wanting to increase their customer base.
Often, when a business reaches a certain level of maturity leadership begins to think about expansion beyond their original products or their home market. But what does that growth look like, and how might you accomplish it?
ZygoFix zLOCK technology facilitates a percutaneous approach to lumbar fusion. By fusing the facet joint with a small but rigid titanium implant, surgeons can stabilize the back and bring on pain relief in a less invasive way.